SANTA MONICA, Calif. — Thursday, May 21, 2026 — Pacific Park on the Santa Monica Pier celebrated the grand opening of Sweet Rose Creamery on Thursday evening during a ribbon-cutting ceremony marking the beginning of the amusement park’s 30th anniversary celebration.
The ceremony, held during the Santa Monica Pier’s season finale of “Locals’ Night,” featured members of the Santa Monica Chamber of Commerce, Santa Monica City Councilmember Dan Hall, Pacific Park representatives, and community guests gathered near the new ice cream shop inside the amusement park. According to event organizers, Hall presented Pacific Park with a proclamation recognizing the park’s 30th anniversary milestone.
Guests attending the event were offered complimentary Sweet Rose Creamery ice cream scoops throughout the evening as part of the celebration.
The anniversary kickoff was woven into the larger Locals’ Night festivities across the Pier, which included live music performances, classic car displays, community storytelling events, and the annual Rick Crocker 5K Run honoring the fallen Santa Monica police officer and Marine Corps veteran.
As part of the celebration, Pacific Park’s Ferris wheel displayed a special nighttime lighting tribute reading “Thank You Santa Monica” from sunset through midnight.
Pacific Park opened on the Santa Monica Pier in 1996 and has become one of the Pier’s most recognizable attractions, drawing millions of visitors annually with its rides, midway games, oceanfront views, and iconic solar-powered Ferris wheel.
Organizers described the evening as both a community celebration and a reflection on the Pier’s longstanding role as a gathering place for residents and visitors alike.
Santa Monica Closeup documented the ribbon-cutting ceremony, anniversary festivities, and activity across the Pier as crowds gathered to celebrate Pacific Park’s 30-year milestone and the opening of Sweet Rose Creamery.
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