Street Vendor Offers Swords and Stun Guns Amid Santa Monica’s Growing Focus on Security

On Saturday, September 28, 2024, at the corner of Santa Monica Boulevard and 6th Street, Deon "Famous Dion" Davis was spotted selling a range of security products, including stun guns, pepper spray, and swords, as part of his safety campaign. Known for his entrepreneurial spirit, Famous Dion offers these items with the aim of promoting personal safety while also educating others on building small businesses. Santa Monica Closeup approached Davis for an interview, during which he highlighted his mission. "What I have here is a couple of my flagship products—a flashlight taser and pepper spray. Today, I’m offering them together for $19.99," Davis said while demonstrating the taser's features. He emphasized that the products are part of a larger initiative to help people protect themselves. "We’re doing a live safety campaign for people’s safety," he added. However, it is important to note that selling and carrying certain items, such as swords and knives, may be illegal in Santa Monica. According to Santa Monica Municipal Code 3.29.020, the open carry of weapons, including knives, daggers, and swords, is prohibited in public spaces. Violations of this ordinance could result in legal consequences for both sellers and buyers. Despite this, Davis continued to promote the items, offering a starter sword for $30. In addition to security items, Davis discussed his business philosophy, sharing insights on how he teaches entrepreneurship through what he calls "Hustle M University." "For 24 years now, I’ve been training people on how to go from zero to $100 a day," he explained. "It’s not just about selling stuff—it’s about having a great attitude, being on time, and being prepared." Davis also noted his journey from Atlanta to Los Angeles, describing his dedication to serving the community and teaching others how to achieve financial independence. "I’ve been out here in L.A. for a year now, working every day with God's love, helping people learn how to provide for themselves." As Davis continues his mission, he remains a fixture in the streets of Santa Monica, promoting safety and entrepreneurship to all who pass by, despite the potential legal concerns surrounding some of the products he sells.